What's in a name, they often ask. First off, my name is Jennifer. JOI, pronounced JOY, are the initials of the force behind my passion of photography, my mother. Throughout her life, she was able to keep a running log of stunning sunsets, birthdays, snowfalls, holidays, first steps, wedding anniversaries, accomplishments, so on and so forth, because she captured every moment from behind the lens. I followed suit at a very young age, took to it and enjoyed it; it became a pleasure, a joy, a release from the obligations of day to day life. And here we are.
I was born and raised in New York City, a place constantly evolving, people and things are always on the move, where nothing is ever the same. I've always been drawn to the minutes in time, the moments, the beautiful instances that you know will be gone within seconds. I am constantly captivated to those fleeting moments and consistently try to stop them, with the click of a button, so they can become visual memories for me and anyone that I can share them with.
Photography is my passion, it's what I look forward to, it's what I find pleasure in and it's what I hope to share.